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Masters of E-Commerce
In
its first-ever rankings of Asia's MBA schools, Asiaweek discovers how
the Internet is altering many institutions
By CESAR BACANI
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Edwin Tuyay for Asiaweek. Like their peers elsewhere, these students at Manila's Asian Institute of Management want to learn about the New Economy--as their professors struggle to understand it themselves.
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A funny thing happened to Shobhana Pradhan while she was completing her
MBA degree at Thailand's Asian Institute of Technology (AIT). The 27-year-old
UNICEF research assistant from Nepal ended up selling carpets from her
country - online. "It was not just theory, but the combination of e-commerce,
marketing, accounting and everything else from the MBA program applied
to a practical project," she explains. Pradhan's website - it will go
live as www.carpetnepal.com - aims to help wholesalers and retailers in
Nepal reach a wider market, the product of a three-month e-commerce course
AIT offered for the first time in January.
Some MBA students are not waiting for their school to teach them about
e-commerce. Though Nanyang Business School in Singapore will require everyone
to complete an e-business module as part of its MBA program this year,
Nanyang MBA-ers Lim Chee Kiong, 31, and Joshua Lai, 33, jumped the gun
last August. That's when they launched online auction site AllegroAsia.com.
They have since graduated and are focused on turning the venture into
the "eBay of Asia." Says Lim, a software engineer who is chief operating
officer of AllegroAsia.com: "The [general-management] curriculum at Nanyang
eased my transition from an employee to an entrepreneur."
>>more
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