Mobile

CNN Mobile is a highly effective way to reach a sophisticated, on-the-go, and information-hungry NOW consumer. Ranked #1 among mobile news providers1, CNN Mobile connects you with the tech-savvy, educated decision-makers and influencers.

Through CNN Mobile, users can receive breaking news alerts, read news headlines across multiple news categories, and view live streaming video and on-demand clips. CNN Mobile is available domestically to 59 million mobile data subscribers and worldwide to 333 million mobile data subscribers2. CNN can customize an integrated mobile marketing strategy to help you reach your goals in targeting wireless web users:
  • Impression-based campaigns distributed across all carriers
  • Sponsorship banner in ad sizes of 305x64, 215x34, 167x30, 112x20 or a client logo linked to mobile Web page (CNN Mobile Guidelines)
  • Mobile sponsorships that drive directly to your mobile Web site, including CNN content extended to mobile platforms
  • CNN Mobile two-way messaging will encourage users to engage via polling or can be used to announce various promotions
  • Click-to-Call funtion will automatically dial an advertiser's number from your mobile device, when you click the numeric text. (CNN Mobile Guidelines)
  • Carrier Targeting -Enables advertisers to target specific mobile carriers, such as AT&T, Verizon, Sprint, etc.
  • Section Targeting - Advertisers can target specific sections on CNN's mobile WAP site, such as US, World, Entertainment, etc.
  • MMA Mobile Ad Standards - CNN's mobile site includes all standard ad sizes, including: 305x64, 215x34, 167x30, 112x20

Mobile
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